This is an often-asked question, particularly from new or aspiring podcast guests. The short answer is no. Podcasts generally operate on a mutual benefit model, where guests receive exposure and promotion in exchange for their time and expertise, rather than direct payment. The opportunity to promote their work, business, or personal brand to the podcast's audience is considered valuable compensation. While very rare exceptions exist with major podcasts charging appearance fees, most podcasts operate on a mutual benefit model where the guest receives the intangible rewards of publicity, audience reach, and content marketing opportunities instead of cash payment.
Answered by Denise Griffitts
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